Blonde woman with heatless spiral curls standing in front of a mirror

Spotted a trending look you’re keen to try out at home? We’ve scoured TikTok for the best hairstyles of 2023 to keep your look fresh - here’s how to update your spring/summer look with minimal fuss.

1. Bubble braids

One of the biggest red carpet TikTok hair trends of 2022, this Y2K throwback has become increasingly popular with celebrities at the Grammies.

A lifesaver for those of us who don’t have the skills for fishtail braids, bubble braids look super modern and glamorous while also being extremely low maintenance.

For this foolproof TikTok hairstyle, simply apply our Air Dry Waves Styling Foam to wet hair to combat any distracting frizz. Secure your hair into a slicked-back ponytail close to your scalp with an elastic band. Then, tie another band a few inches down your ponytail, and keep going until you reach the end.

When all the bands are in place, use your fingers to carefully tease each section and create your ‘bubbles’. Finish off with a spritz of hairspray to control any flyways.

2. Voluminous blowout

The 70s are back in a big way, and this much-loved iconic hairstyle has us flocking to TikTok to recreate it.

These retro, swoopy, blow-out curls have been hugely-popular across the platform, with the feather cut-inspired look having more than 900m views. This super-glam hairstyle is all about turning up the volume for a look that’s luscious, bouncy, and full of vitality.

How to get a bouncy blowout:

To get a 70s-style blowout you can use curling tools, or the Velcro roller method currently sweeping through TikTok:
  • Apply our Blow-Out Spray to roughly towel-dried hair
  • Part your hair in the centre, then use a dryer to your hair away from your face
  • Wrap each lock of hot hair around a Velcro roller and secure using a clip
  • Wait for your hair to completely cool before removing the rollers
  • Add a final spritz of Volume Lift hairspray for hold and bounce
This style is an easy way to add movement and body to fine hair. If you have thin hair, check out our hints and tips to add volume to fine hair.

3. Curtain bangs

While fringes have never really gone out of fashion, curtain bangs in particular have become a huge TikTok haircut trend. These face-framing bangs open up in the middle and finish around the cheekbones, making them super flattering whatever your bone structure.

The one problem with fringes is that they tend to need a lot of maintenance. While ‘shaggy’ looks are a regular feature on TikTok, they can be a short step away from looking scruffy without careful maintenance. To keep your fringe looking its best, it’s important to get regular trims and combat any split ends.

After styling, use our Perfect Finish hair serum to smooth any curtain bang fly-aways. Not sure if you’ll suit a fringe? Check out our list of fringe hairstyles to suit all face shapes and hair types.

4. Sleek bun

Spotted on a number of celebs over the past year, the ‘off-duty model’-inspired sleek bun has overtaken the messy bin on TikTok. Named for its instantly glamorous appeal, this A-lister staple allows you to look put together and catwalk-ready with very little effort.

To achieve this look, part your hair down the middle and brush out any knots until you can run your fingers through without it catching. Apply a generous amount of styling crème from your roots to the ends of your hair. Next, gently comb your hair upwards away from your scalp and gather the hair together. Secure as tightly as you can and smooth away any flyaways with hair serum for a silky-straight finish.

Heatless curls

One of our favourite trends, the TikTok curly hair hashtag has been having a real moment, with users everywhere embracing their natural curls along with new products and ways to make them pop.

Heatless curls are particularly popular, with TikTok hair curling hacks abandoning traditional styling tools for every-day objects, such as dressing gown belts and socks (trust us, it works).

To save you from confusion, we’ve outlined these methods below:

How to curl your hair with a sock

  1. Brush your hair and separate into four sections
  2. Position a sock in between two sections, then criss-cross the hair back and forth around the sock
  3. Use an elastic to secure the ends, then repeat with the other side
  4. Fix your hair with a spray and leave overnight
  5. Remove the socks in the morning for overnight sock curls

How to curl your hair with a dressing gown belt

  1. Dampen your hair and lay the dressing gown belt over the top of your head, so either side falls across your ears
  2. Start twisting your hair around the belt until you reach the bottom
  3. Secure with an elastic
  4. Fix your hair with a spray and leave overnight 
  5. Carefully untie the belt in the morning and gently run your fingers through the curls to even them out

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