Woman using shampoo in the shower

With endless shampoo options available, it can be easy to grab one without thinking too much about what your hair actually needs - but we know that great hair starts in the shower.

For eye-catching results, you should take your hair care as seriously as your skincare. So, whether you have frizzy hair, fine hair, curly or straight locks, we’ve got you covered.

Our best shampoos for coloured hair

Whether you dye your hair or are embracing your natural shade, using a targeted colour shampoo can really help enhance your hue.

Our best shampoo for dyed hair

Our Pro Colour Revive Protecting Shampoo is expertly-formulated to strengthen hair and protect against colour fade. It's scientifically proven to strengthen and repair surface damage and preserve hair colour for 40 washes if you use the shampoo and conditioner, protecting hair against colour fade between salon visits or home colour-treatments.

John Frieda Pro Colour Revive range

Our best shampoos for blonde hair

Dyed or bleached blonde hair can be prone to turning brassy and dull, making it hard to maintain. However, with the right blonde hair products, you can maintain that ‘just stepped out of the salon’ feeling for longer.

If you notice any yellow or orangey tones, why not tone your hair at home by using a purple shampoo? Our Violet Crush Intensive Purple Shampoo instantly knocks out any brassiness in just one wash.

Range of John Frieda Purple Crush products for blonde hair against a pale background

Alternatively, if you’ve got blonde balayage or highlighted hair, our Highlight Activating Moisturising Shampoo is perfect for brightening dull or faded highlights and moisturising hair at the same time. Simply massage into wet hair and rinse well before following up with conditioner.

John Frieda Highlight Activating range for highlighted blonde hair or balayaged hair

Our best shampoo for red hair

Bold and beautiful all year round, coloured red hair is notorious for fading very quickly. To maintain your vibrant, head-turning shade between colourings, use our Radiant Red Boosting Shampoo and enjoy longer-lasting, rich red.

Formulated with Pomegranate Extract and Vitamin E, our Radiant Red products soften and smooth your locks with every wash, depositing rich, multi-tonal colour. Follow up with Radiant Red Boosting Conditioner afterwards for a complete colour recharge.

John Frieda's Radiant Red range for coloured red hair

Our best shampoos for brunette hair

Maintaining a rich, deep brunette can be tricky if you’re using a regular shampoo and conditioner, so we’d recommend using our Brilliant Brunette range to cleanse and gently refresh your brunette as you wash your hair. Our Brilliant Brunette Colour Vibrancy Shampoo is perfect for all shades of brown hair, and reveals your brunette’s full spectrum of tones.

If you’re looking to go darker and richer, our Brilliant Brunette Midnight Brunette Colour Deepening Shampoo is formulated with Cocoa and Evening Primrose Oil to cleanse, soften and infuse deep brunette tones.

John Frieda Brilliant Brunette range of shampoos for medium and dark brown hair

Our best shampoos for grey hair

Natural grey hair can be prone to dullness and dryness, so it needs special care. When it comes to choosing the right shampoo for grey hair, we’d recommend our Shimmering Silver Shampoo which cleanses, hydrates and illuminates silver strands for a youthful, radiant shine.

This grey-enhancing shampoo is formulated with SilverGloss technology to help neutralise brassiness and lathers up nicely, leaving your locks feeling clean, toned and ready for styling. When paired with Shimmering Silver Conditioner, the outcome is positively dreamy.

John Frieda Shimmering Silver shampoo and conditioner set on a sparkly background

Our best shampoo for dry hair

Damaged hair is lacking moisture and elasticity, so give your locks a surge of intense hydration with our Detox and Repair Shampoo. This hydrating shampoo is infused with Cannabis Sativa Seed Oil and nourishing Avocado Oil to transform dry, lifeless strands into silky hair that moves with you.

As well as adding a surge of moisture, this detoxing shampoo removes impurities and creates the perfect foundation for visible repair you can see and feel.

John Frieda Detox & Repair shampoo and conditioner set on a green background

Our best shampoo for split ends and damaged hair

The only real way to get rid of split ends is to have them cut off - however you can take steps to prevent them and repair the appearance of stressed, dull hair by using a repairing shampoo.

Our Frizz Ease Miraculous Recovery Shampoo is infused with Anti-Damage Technology and visibly repairs damage while reducing frizz to leave you with silky, lustrous hair. Simply apply to wet hair, lather and rinse well, before following up with our Miraculous Recovery Conditioner.

Frizz Ease Miraculous Recovery shampoo and conditioner set for damaged hair

Our best shampoos for frizzy hair

We offer two hardworking anti-frizz shampoos for hair prone to frizz - take your pick depending on your primary hair type. If you’ve got thick frizzy hair, our keratin-infused Frizz Ease Brazilian Sleek Shampoo smooths strands, hydrates and restores hair’s natural defence against frizz.

John Frieda Frizz Ease Brazilian Sleek range for frizzy hair

If you’ve got fine frizzy hair, our Frizz Ease Weightless Wonder Shampoo is the perfect antidote for hair that won’t behave in humidity. It’s infused with Aloe Water and provides weightless frizz elimination for balanced cleansing with lightweight frizz protection.

John Frieda Weightless Wonder range on a light background

Our best shampoo for curly hair

Curly hair needs special care to make the most of your waves, kinks and coils. Our Dream Curls Shampoo is designed to cleanse, hydrate and define your natural style. Formulated with Rosehip Oil and Curl Enhancing Technology, this sulphate-free shampoo is ideal for wavy and curly hair, and results in ultimate curl envy when used with the full Dream Curls range.

John Frieda Dream Curls range set against a light purple background

Our best shampoo for thin hair

Thin hair that needs an instant, plumping boost will benefit from our PROfiller+ range, which can thicken hair overall by 200%*. Our PROfiller+ Thickening Shampoo contains micelles which help remove unwanted deposits, leaving your hair squeaky clean, and helps build hair strength - leaving you with visibly denser hair.

Biotin is known to provide hair with strength, and Hyaluronic Acid is known to hydrate your strands - infused with both, our formula helps to reduce hair loss due to breakage.

*When using PROfiller+ Shampoo, Conditioner & Spray vs. basic shampoo

PROfiller+ range on a marble background

Our best shampoo for fine hair

While teasing and styling your locks can give your hair a lot of lift, adding volume to fine hair really does start in the shower. Our Volume Lift Lightweight Shampoo is formulated with a volumising and cleansing agents to help create a fuller-looking, manageable style with tons of touchably-soft body.

Volume Lift range for fine hair set against a light green background

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