The Detox & Repair line focuses first on the removal of impurities from the hair’s surface. This removal creates a clean slate for the active conditioning elements in the formulas to act uncontested on the hair’s surface. The result is dry, stressed hair taking on a healthy looking appearance full off smoothness and shine.
This approach is different from the other damage repair products in the John Frieda portfolio because it focuses first on the removal of harmful dirt, oil, and product build first in order to maximize the repairing effects of the line.