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JOHN FRIEDA

133707_JF_2026_New_Website_ProductDetailPage_Desktop_960x968_Blonde_BRS_Bond Building Shampoo 250ml

133707_JF_2026_New_Website_ProductDetailPage_Mobile_430x500px_Blonde_BRS_Bond Building Shampoo 250ml-11

133707_JF_2026_New_Website_ProductDetailPage_Desktop_960x968_Blonde_BRS_Bond Building Shampoo 250ml-1

133707_JF_2026_New_Website_ProductDetailPage_Mobile_430x500px_Blonde_BRS_Bond Building Shampoo 250ml1

133707_JF_2026_New_Website_ProductDetailPage_SecondaryImages_Packshot_BA_Desktop_960x968px_BRS_Bond Building Shampoo 250ml

133707_JF_2026_New_Website_ProductDetailPage_SecondaryImages_Packshot_BA_Mobile_430x500px_BRS_Bond Building Shampoo 250ml

Blonde+ Bond Repair System

Bond Building Shampoo

Reverses damage, restores moisture, and strengthens blonde hair.

Available In:

250ml

This restorative shampoo visibly repairs, nourishes, and strengthens blonde hair damaged by lightening*.
Inspired by salons and powered by science, its formula with our powerful Bond Building Complex works to rebuild the hair’s internal structure, leaving it 2x stronger and 2x brighter in just one use**.

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Key Benefits

The details:
Step 2 in our 3-step Blonde+ Repair system
Transforms dry, brittle hair into shiny, resilient strands*
For blonde damaged by bleach, colour, and heat

Vegan formula without silicones, SLS/SLES sulfates, dyes, or parabens.
Packaging made with 30% Post Consumer Recycled Material (container only).

*Using the Blonde+ Repair system, Steps 1-2-3.
**With shampoo & conditioner use vs. a non-conditioning shampoo.

How To Use

1. After using the Blonde+ Repair Pre-Shampoo Treatment, gently massage shampoo into wet hair and lather.

2. Rinse well.

3. Follow with Blonde+ Repair Conditioner for best results.

Ingredients

Aqua, Sodium Laureth Sulfate,Cocamidopropyl Betaine, Coco-Glucoside, SodiumChloride, Parfum, Glycol Distearate, Propanediol,Benzyl Alcohol, Guar HydroxypropyltrimoniumChloride, Dicetyldimonium Chloride, Isopentyldiol,Cetyl Alcohol, PEG-12 Dimethicone, DimethylIsosorbide, Propylene Glycol, Malic Acid,Tetrasodium Glutamate Diacetate, Glycine, PPG-9,Panthenol, Sodium Hydroxide, Sodium Benzoate,Salicylic Acid, Hexyl Cinnamal, Limonene, Linalool

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Our formulas do undergo changes. Please always refer to the ingredient list on the product packaging.

The total routine

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STEP 1

The Treatment

On damp hair, smooth Blonde+ Repair Pre Shampoo Treatment from roots to ends. If your blonde’s feeling fragile, use it every wash; if it’s in good shape, once or twice a week will keep it strong.

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STEP 2

The Cleanse

Leave it on for a minute or take a few extra if you’ve got them, then rinse and follow with Blonde+ Repair Bond Building Shampoo to refresh and rebuild.

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