With crushed violet and blue pigments, this rich intensive formula counteracts both yellow and orange tones to keep blonde looking lighter and brighter. Our ultra-violet pigmented purple shampoo instantly transforms even the most stubborn brassy tones into cooler, brighter blonde.
Available in 250ml size
Gently massage into wet hair, lather, and rinse well. For more intense results, and to fight stubborn brassiness, leave shampoo on hair for 2-3 minutes. Use daily until your desired color result is achieved. To maintain those results, alternate with your regular shampoo as needed. For best results, follow with Violet Crush for blondes Conditioner. Rinse hands immediately after applying shampoo to hair to avoid purple pigment on your hands.
Best used with Violet Crush Purple Conditioner
Water, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Sodium Chloride, Cocamide MEA, Fragrance, Lactic Acid, Dimethyl Isosorbide, Cocamidopropyl Betaine, Malic Acid, Cetyl Alcohol, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Disodium EDTA, Glycine, Benzophenone-4, Ethylhexyl Methoxycinnamate, Sodium Xylenesulfonate, Methylchloroisothiazolinone, Methylisothiazolinone, Blue 1, Ext. Violet 2