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john-frieda-iconic-blonde-400x420

iconic

BLONDE

New, shimmering perfection. In just one wash.

SEE HOW

Create Multiple Looks
Weather Proof Style
Blonder Blonde
Shift Your Shade
Stylist Favourites
Beach Worthy Waves
Effortless Air-Dry

Products

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Sheer Blonde^®

Violet Crush Intense Purple Shampoo for Blondes

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Vibrant Shine

COLOR SHINE SHAMPOO

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Vibrant Shine

COLOR SHINE CONDITIONER

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Vibrant Shine

3-in-1 Shine Spray

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Sheer Blonde^®

Violet Crush Purple Shampoo for Blondes

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Sheer Blonde^®

Violet Crush Purple Conditioner for Blondes

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Frizz Ease^®

Extra Strength Serum

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Frizz Ease^®

Original Serum

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Hydrate & Recharge^®

Hydrate & Recharge Shampoo

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Frizz Ease^®

Dream Curls® Curl Perfecting Spray

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Hydrate & Recharge^®

Hydrate & Recharge Conditioner

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Frizz Ease^®

Dream Curls Air Dry Waves Styling Foam

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Frizz Ease^®

Curl Reviver Mousse

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Hydrate & Recharge^®

Hydrate & Recharge Deep Soak Masque

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Sheer Blonde^®

Go Blonder Lightening Shampoo

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Sheer Blonde^®

Go Blonder Lightening Conditioner

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Volume Lift

Weightless Shampoo

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Detox & Repair^®

Detox & Repair Masque

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Day 2 Revival^®

Curl Reset Spray

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Day 2 Revival^®

Smoothing Dry Oil

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Day 2 Revival^®

Wave Refresh Spray

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Volume Lift

Weightless Conditioner

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Day 2 Revival^®

Dry Shampoo

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Volume Lift

Air-Whipped Foam

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Sheer Blonde^®

Violet Crush Purple Toning Mask

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Detox & Repair^®

Detox & Repair Care & Protect Spray

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Detox & Repair^®

Detox & Repair Conditioner

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Detox & Repair^®

Detox & Repair Shampoo

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Frizz Ease^®

Dream Curls Curl Defining Crème

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Miracle Drops^®

Frizz Smoothing Hair Mask for Frizzy Hair

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Miracle Drops^®

Brightening Hair Mask for Blonde Hair

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Frizz Ease^®

Weightless Wonder Featherlight Smoothing Crème

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Miracle Drops^®

Damage Repairing

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Frizz Ease^®

Weightless Wonder Conditioner

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Frizz Ease^®

Weightless Wonder Shampoo

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Sheer Blonde^®

Go Blonder Lemon Miracle Masque

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Radiant Red

Red Boosting Shampoo

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Radiant Red

Red Boosting Conditioner

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Sheer Blonde^®

Highlight Activating Moisturising Shampoo for Blondes

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Sheer Blonde^®

Highlight Activating Moisturising Conditioner for Blondes

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Sheer Blonde^®

Go Blonder Controlled Lightening Spray

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Frizz Ease^®

Moisture Barrier Hairspray

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Frizz Ease^®

Miraculous Recovery Conditioner

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Frizz Ease^®

Clearly Defined® Gel

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Frizz Ease^®

Miraculous Recovery Intensive Masque

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Frizz Ease^®

Dream Curls® Shampoo

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Luxurious Volume^®

Touchably Full Shampoo

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Luxurious Volume^®

Touchably Full Conditioner

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Frizz Ease^®

Forever Smooth Conditioner

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Frizz Ease^®

Secret Weapon® Finishing Crème

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Frizz Ease^®

Forever Smooth Shampoo

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Frizz Ease^®

Dream Curls® Conditioner

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Frizz Ease^®

Daily Nourishment Leave-in Conditioning Spray

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Frizz Ease^®

Miraculous Recovery Shampoo

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Frizz Ease^®

3-Day Straight Semi-Permanent Styling Spray

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Brilliant Brunette^®

Colour Vibrancy Shampoo

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Brilliant Brunette^®

Colour Vibrancy Conditioner

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Beach Blonde^®

Ocean Waves® Texturising Spray

JFUK_Tablet

not sure which product is

right for you?

Find the perfect product and looks, tailored to your hair and style.

START STYLE MATCH

john-frieda-effortless-air-dry

Effortless Air-Dry

Skip the heat. One step to easy style.

Frizz Ease^®

Dream Curls Air Dry Waves Styling Foam

Volume Lift

Weightless Shampoo

Volume Lift

Weightless Conditioner

Volume Lift

Air-Whipped Foam

Beach Blonde^®

Ocean Waves® Texturising Spray

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