Since Everlasting Blonde® Conditioner contains sulfates, does it perform as well as sulfate-free blonde conditioners in terms of color protection?

Recently, articles in the beauty industry have linked sulfates to being bad for hair color. Many of these articles are not based on facts. Our research has shown that many cosmetic ingredients can have an impact on color retention, not just surfactants. By selecting ingredients for maximum color retention, we have shown that we can provide better color retention than sulfate-free options.

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