How long will the color effects from using the Violet Crush for Blondes Purple Toning Mask last?

The color toning effect occurs after 1 minute. Similar to in salon toning treatments, the effects are temporary and will go away after discontinuing use of the Violet Crush for Blondes Purple Toning Mask. As the color results achieved are dependent on starting hair color, damage level, and porosity of the hair, so is the wash out. For hair that has a high level of toning, the results may last several washes.

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