John Frieda^® Hairsprays, like this flexible-hold hairspray, are the perfect styling partners for holding multiple styles that last all day. The John Frieda® Hair Care experts know that more than one hairspray is needed to help suit the varying hold needs of the hair-involved person looking to style their hair in different ways, whether it’s for casual daytime, smarter daytime, or for going out with friends or special occasions. The new hairsprays are infused with Keratin, and are designed to help you style your hair as desired.