How are John Frieda® Root Blur Colour Blending Concealers different from other root cover-up products?

Other root cover-up products are single shades. The John Frieda® brand experts know that hair is rarely one single shade. Our dual-palette design allows you to match different tones in your hair for a flawless end result. 
Still other root-cover-up powders are messy to apply, weigh the hair down, or are difficult to remove. Our pressed-powder formulas are not messy to apply, they don’t weigh the hair down, and they wash out in one shampoo.

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