Our Best Products For Blonde Hair

Bring out the best in your colour and shine your way to blonde perfection with our guide of the best blonde hair products for every blonde hair type. Whether your hair is highlighted, bleached or balayaged, the experts at John Frieda answer your most commonly asked questions to make your blonde, THAT BLONDE.

How do I lighten blonde hair without a box dye?

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Boost your colour and get a gorgeous sun-kissed blonde look, all year round, with the Go Blonder range. Expertly formulated with a blend of chamomile and citrus, this innovative range will gradually lighten blonde hair by up to two shades, and is perfect for keeping your blonde looking its brightest best, even between salon appointments.

Here’s how to lighten your hair without hair bleach: Start with the Go Blonder Shampoo and Go Blonder Conditioner - gentle enough to use daily, this hair lightening shampoo and conditioner leaves faded blonde hair feeling hydrated with healthy softness. Follow with the Go Blonder Controlled Lightening Spray and see brighter, lighter blonde hair after 3-5 uses. If lightening has left your hair dry and damaged, use our Sheer Blonde Lemon Miracle Masque weekly. This hair mask for blonde hair strengthens lightened hair, creates new bonds onto fragile hair and protects from future damage. 

How do I go from brassy blonde to cool blonde hair?

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Knock out brassy blonde hues with the Colour Renew Tone-Correcting range and reveal rebalanced, salon-fresh blonde colour. With groundbreaking Optical Brightening Technology, this blonde toner is great for keeping blonde hair bright and neutralises orange blonde hues in just 3 washes. This purple shampoo and conditioner, with optical brightening technology, brightens so colour treated and highlighted tones appear brighter. For best results, use this purple shampoo up to 3 times per week.

How to keep my blonde hair healthy?

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Give your over-processed, bleach damaged hair a new lease of life with the Flawless Recovery range, for nourished strands and rejuvenated vivid blonde locks. Expertly infused with Silk Amino Acids, the ultra replenishing Flawless Recovery Shampoo and Conditioner repairs damage and gives distressed, dry blonde hair a healthier look and feel that shimmers with vibrant shine. For an intense hair treatment for dry damaged hair, use the Flawless Recovery Deep Conditioner once a week for strengthened strands with a silky-smooth texture. 

How can I brighten up my faded highlights between salon appointments?

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Brighten dull blonde tones as you cleanse, and reveal multidimensional, golden blonde highlights with the salon-inspired Highlight Activating Shampoo and Conditioner. Enriched with Vitamin C and nourishing Avocado Oil, this replenishing Shampoo and Conditioner for blonde hair will revitalize lifeless, dull strands for brighter, reactivated blonde highlights that shine bright. Use daily for optimal highlight activation.

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