News & Offers

ELITE COLOUR ACCESS

Get inside a world of colour and discover where it can take you—explore expert colour trends written exclusively for you, and enter for a chance^† to see them yourself in London, Paris, and New York!

^†NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. LEGAL RESIDENTS OF THE 50 UNITED STATES (D.C.) 18 YEARS AND OLDER. VOID WHERE PROHIBITED. Promotion ends 11/15/13. For Official Rules, methods of entry, prize descriptions, and odds disclosure, visit http://johnfrieda.promo.eprize.com/colouraccess/public/fulfillment/rules.pdf. Sponsor: Kao USA Inc., 2535 Spring Grove Avenue, Cincinnati, OH 45214.

Gorgeous glam-rock tresses

Pump up your style and infuse hair with a healthy dose of glam for a gorgeous look that rocks – day and night. Discover how to get your locks rock-star ready with the Full Repair^® line.

Diva-worthy style

Transform dull, frizzy hair into glossy, glamorous, spotlight-stealing locks. Discover how to set the stage for flawlessly sleek, diva-worthy style with the Frizz-Ease^® line.

Spotlight-Ready Blonde

Want light, bright, sun-kissed highlights, for a stage-ready sparkling blonde? Find out how to achieve a blonde that rocks with the Sheer Blonde^® Go Blonder line.

One Brand. Infinite Styles

Watch to see how you can create your own incredible style regimen with the full line of John Frieda^® Hair Care products. International Creative Consultant Harry Josh presents the possibilities.

Reverse the Look & Feel of Damage

Learn how to transform hair into show-stopping, versatile styles with the Full Repair^® line. Introducing New Full Repair^® Style Revival™ Heat-Activated Styling Spray—adds manageability, body, and flexible hold to any style.

Lightweight Frizz Control

Introducing New Frizz-Ease^® Sheer Solution™ Lightweight Frizz Control for Fine to Medium Hair. Learn how to achieve flawless, frizz-free hair that's never greasy or weighed down.

Invigorate Your Scalp
Energize Your Style™

Learn how the Root Awakening^® line can help you achieve beautiful hair and an invigorated scalp.

Destination Blonde:

Tips. Trends. Expert Style.
At Destination Blonde, you'll find tips, style ideas, and the latest trends in blonde hair care – everything you need to help you bring out your best and brightest blonde.